Walking the bridge between usability and search engine optimization practices to enhance user experience since 2000.

Persuasive and Conversions Web Design Pubcon New Orleans

Attendees at this year’s PubCon New Orleans interested in improving their website design, increasing conversions, and sending “We are Awesome” signals to search engines can attend my talk on Wednesday, March 19 at 11:45.

See me speakPersuasive and Conversions Web Design

Whether you have an established website, are launching a new one or seeking ideas for a redesign, how do you know what works best for increasing conversions? Does user experience design interfere with your search engine marketing strategies? What design changes can you make now that will bring an instant conversions lift? This fun session provides tips, tools and action items to build a successful website that both search engines and your visitors will love.

 

Jim Boykin Buys WebmasterWorld Forums

Today, at the Las Vegas PubCon, it was announced that Jim Boykin, of Internet Marketing Ninjas, has purchased the famous Webmasterworld Forums.

This follows his recent news that he acquired Cre8asiteforums from Kim Krause Berg, and also hired me to expand their usability and human factors department.

See these links:

Search Engine Roundtable

Internet Marketing Ninjas

Official press release

Today’s Finds: An SEO Industry Update and Future of Mobile NFC

I’m back from vacation and ready to share cool finds from the world of usability and search engine marketing.

First up, SEOMoz has put up the results of their

SEO Industry Survey

My buddy, Dr. Pete, does a nice writeup of results and, being a usability guy, makes the page easy to scan to glean the results. The old cry that there aren’t many women in the SEO industry still rings true, with 77% of respondents being men. Based on the survey results, the entire search engine marketing industry is still growing and adapting to the challenges thrown at them by Google and a social media drenched public.

The folks at HumanFactors.com produced some information regarding Near field communication (NFC), which is a short-range wireless technology allowing mobile users to connect devices and access content and services by simply holding enabled devices near each other.

Once NFC chips are integrated into devices, a host of new applications can be built that can:

Pay for goods and services
Help people access such things as public transport, office buildings, or their cars
Download music, videos, and discount coupons from smart posters
Share content such as music, videos and photographs
exchange business cards

A few Android smartphones already support NFC and Microsoft and Apple are expected to integrate NFC in the phones to be launched in late 2012.

According to a recent study, one-third of iPhone users indicated that they were “likely” or “very likely” to use mobile payments. Analysis from Juniper Research states that the NFC mobile payments market will exceed $75 billion globally by 2013, when 20% of all phones shipped will possess NFC capability.

Read the full story –

Interaction Model for NFC Enabled Applications

IT Job Hunting or Looking to Hire?

I’m happy to announce that Cre8asiteforums has launched a new jobs board for IT professionals, writers, advertisers and more.

Some ways to get the most of the Cre8asiteforums jobs board:

Subscribe to custom job alerts that contain only the jobs you’re interested in (e.g., just Web Design jobs in New York, NY):

  • By email: http://jobs.cre8pc.com/jt/jobs/addedit_alert.php
  • By RSS: http://jobs.cre8pc.com/jt/syndication/feeds.php
  • By RSS (Custom): http://jobs.cre8pc.com/search
  • By Twitter: http://twitter.com/Cre8asiteJobs

Cre8asiteforums Jobs Board

SES NY Speaker Deadlines and Pre-Agenda Pricing

Today is the last day for pre-agenda discount pricing for those heading for the New York Search Engine Strategies conference in March. The New York conference is very popular, with education, training and networking opportunities in abundance. This is not one to miss!

Register today for your pre-agenda pricing, plus another 20% discount.
They have also announced speaker deadlines, which are around the corner.

Go to SES New York 2012 Deadlines

  • Proposing a session: Jan 31
  • Speaking submission: Feb 17

Register now for discounts!

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