Teaching, Promoting, Cheering UX and SEO Since 2002

Search Usability and Social Networking Reads and Discussions

I have a meeting to get to but wanted to share my latest article for Search Engine Land, called The Impact Of The Internet On Human Behavior.

Are we worn out with social media? Do we really suffer from Internet fatigue? I think the answers depend on several factors, such as your age, where you live, personality, income, work life and personal values. To be sure, Internet marketers are having a blast and can’t quite figure out what all the fuss is about. And yet, in private, some of them admit they’re indeed worn out.

I believe we’re learning to cope with the technologies we’re inventing and people still prefer simplicity.

On “PR Sculpting”, Shari Thurow wrote this,100% Organic You’d Be Wise To “NoFollow” This Dubious SEO Advice, back in March 2008.

If you want a site to have an effective information architecture for both end users and search engine spiders, then create a good information architecture. Search usability professionals have been doing this for years, creating web pages that rank and convert, and continuing to evolve their interfaces. Now I see SEO professionals moving back to a familiar strategy: building one thing for software spiders and another for site visitors. Honestly, I believe this dubious SEO advice is an accident waiting to happen.

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