Teaching, Promoting, Cheering UX and SEO Since 2002

Link Macrame

I used to be into macrame. I loved making beautiful plant hangers, clothes, drapes and jewelry out of twine, hemp, rope or whatever I could find to weave with. It’s not unlike linking is today on the Internet. I suppose some creative, bored person could analyze page links and come up with some funky designs based on patterns and how web pages interconnect.

There was a gracefulness about macrame. Patterns were flexible enough to add gemstones and beads, or stretch if desired. Sometimes my friends and I would take home empty bottles from the local bar that had long slender necks and were colorful. We’d macrame a covering and hang them up. Those were days of incense and patchouly, under a $1.00 per gallon for gas, day long trips to the beach and riding around in my best friend’s bright orange VW bug.

Today, my weaving consists mainly on the Internet. I no longer feel the texture of natural fibers. Rather, I tap a keyboard and type in URLS for the next link. With macrame, I had a choice of where to go next, how long I wanted spend in a particular pattern and when I wanted to stop weaving.

What Do Your Links Weave?

With Internet linking, we have few choices we can control. I see my articles and blog posts linked from every possible kind of web site, depending on what keywords they sent their bots out looking for. This very blog post will eventually land on someone’s macrame blog that has no original content and tons of Google ads on it. This practice feels ugly. There’s no grace to it.

The other kind of web site linking that lacks integrity are those links born of ego. These come from web pages on topics written to garner negative attention on purpose. These blog and site owners, if they can’t get positive attention to themselves by making legitimate friends and creating productive relationships, will link out to your web pages by creating condemnation and pointing to something of yours as ammunition to make themselves popular.

It’s an interesting practice, web page links. Sometimes a web story is victim-based. The motivation might be for a blogger to create sympathy towards themselves as a way of attracting site traffic and hopefully, links. If the story peaks and dies, the only way to keep the story from ending is to write more of the same style. Having personal problems can be part of a blogger’s identity and to keep up interest, more problems must be written about or developed for the sake of creating an interest in linking. This is one of the reasons why so many themes are repeated in some circles.

The debate on fake avatars and personas made the rounds recently. Entire identities are created. It can be impossible to know the truth about someone because it’s so easy to hide on the Internet. One person can be out helping others on some web sites and be running racist web sites elsewhere. The Internet is perfect for addictive behavior, especially if the ego needs constant feedback and approval. Someone in pain might become so used to defining their self as a victim that they keep creating ways to make sure they continue to be a victim. It’s their identity and as such, important for them to keep up claims of being treated unfairly.

Social sites have perpetuated the habit of “friending” and “following” people you don’t know. Search engines created extreme competition for favoritism with its link algorithms. It’s so pathetic that some people feel they’re nobody unless linked to by somebody important and to do that, they’ll go so far as to coerce and demand those links.

Not everyone is participating in the tribe-like custom of classes, categories of people and the race for fame on the Internet. There’s a movement of people who are silently pushing back. I won’t tell you who they are but I can tell you they’re growing in numbers. The desire for fame and riches always creates corruption, but that doesn’t mean we all want to participate in that energy.

Good changes can’t manifest by spreading hate or constantly reminding readers of all the things there are that can be hated.

A good weaver knows how to design beautiful things.


Related: For Peace Now


  1. August 5, 2008    

    Kim –
    I must say, this is one of my favorite posts of yours that I’ve ever read.

    It’s eloquent! It’s beautiful. It’s got a real kernel of truth in it that I haven’t ever heard expressed quite like this before.

    Really well done!

    BTW: I noticed in my feedreader that this post was labeled, “when I have the talking stick.” That made me smile.

  2. August 5, 2008    

    Thanks Miriam! Most times words come out of me and when I’m done writing, I read what I wrote and wonder who wrote it :)

    I used to go to Talking Stick circles, where only the person holding the sacred stick had permission to speak and everyone had to listen without interruption. Everyone had their say. Everyone hugged one another upon arrival and leaving. No judgment. Only respect for one another. Was a great experience.

  3. August 10, 2008    

    Kim –
    The talking stick is so ancient a ritual. George Caitlin, the famous artist who painted the Native peoples and so despaired over their destruction during the European settlement of America, witnesses a talking stick meeting and describes what a wonderful institution it was for discussion.

    Have you ever read his book? It is his diary of his extensive journeys through middle America, before many Europeans had traveled so far west. He lived for an especially long time amongst the amazing Mandan people and came to absolutely love them. He was trying to urge his countrymen to understand the true, noble character of the early peoples and he totally abominated what was happening in America at that time in terms of the abuse of the early peoples.

    A fascinating book, and a staggering collection of paintings.

    I thought of this when I saw your ‘talking stick’ reference.

  4. October 24, 2008    

    First of all i wanna thank Miriam.I really didn’t now hoe to build a Link.I found lot from your post.

    Link Building

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